The 2015 LA Auto show wrapped up last week. This year’s show really focused on integrating technology into the driving experience. New apps, gadgets and driving technology is changing the way that consumers engage with their vehicles. Additionally, auto makers revealed their latest edition of the cars that will “wow” buyers and introduce them to new concepts.
I drove the Lincoln MKX to the LA Auto Show, which was a treat in itself. However, the 2017 Lincoln MKZ debuted at the auto show with a revitalized approach to their luxury line. The mid-size sedan has been upgraded to include driving technology that improves the performance of the vehicle as well as design enhancements that remind consumers that the Lincoln brand is a “founding father” of automotive luxury. Speaking of luxury, Mercedes revealed its 2017 SL Roadster, Jaguar unveiled its dual-engine XE and Bentley showed off its Bentayga, the luxury SUV, which is priced around $300k.
As far as innovative technology, this year’s show urged car consumers to leap into the future and expect more intuitive and engaging car experiences. The Connected Car Expo was the hub for all things technology at the LA Auto show. It featured panelists and auto techies who introduced concepts that will significantly change the safety, accessibility and drivability of vehicles. From cars that literally auto-pilot its passengers to their destinations to custom designing the car’s climate, seat position, doors and windows, audio playlist and more from a smart phone, auto technology has far passed the days of a simple remote alarm and garage door opener.
Overall, the LA Auto Show satisfied many types of car enthusiasts. There were “green” energy efficient cars, luxury brands for modest and extravagant buyers, SUVs and crossovers to fit five to eight passengers and roadsters and sports cars for those with the need for speed. Many of the cars debuted at the show will hit dealerships in the spring of 2016, while others will slowly make their debuts throughout the remainder of the calendar year. To see a full recap of the auto show check out http://laautoshow.com/
